DeBruycker Charolais latest news...

DeBruycker Charolais Bull Sale Available Online

Wed 13 Feb, 2013

Charolais Bulls Selling on TV & Online

On April 6th, 500 high quality DeBruycker Charolais bulls will be available to you from the comfort of your home, your office, or the road as the DeBruycker Charolais Bull Sale will be broadcast online by Superior Productions.

Superior Livestock Auctions is the largest livestock auction in the United States and has been conducting video marketing since 1987. Superior provides potential buyers the chance to view cattle from across the country without having to be at the auction's location. The pre-recorded videos of the cattle in their home environment provides far better visual appraisal than a still photo, or a live video taken in a sale ring.

In addition to Superior Productions, Superior Livestock Auction also offers the best possible way to market cattle. This can be done either through one of their video sales or on a more instant circumstance through the Superior Country page to take advantage of current market conditions—an auction with a wide base of buyers with access to quality and thorough information. And once the cattle are purchased, they are shipped directly to the buyer's destination saving time, money, and stress for all involved.

DeBruycker Charolais bulls are known for thriving in all environmental elements including being good on high desert and in tough country whilst being able to calve out in the open. DeBruycker Charolais Bulls have a long tradition of quality that includes high growth and performance.

Where will the Live Auction be Held:

The auction will be taking place at Western Livestock Auction in Great Falls, Montana, if you prefer to attend in person.

Pre-Sale Viewing of DeBruycker's Charolais Bulls:

All of the lots in the sale are available for viewing online - View 2013 Charolais Bulls for Sale


This will be our first Bull Sale broadcast via video/internet on Superior Productions. We invite you to view the bulls online prior to the sale by visiting our web site: Click the link titled “View 2013 Sale Bulls” (Available March 23)

*For those who have never been involved in our sale before, be aware that we will typically bring two, three, or four bulls in the auction ring at a time. These bulls are not necessarily in catalog order. All or choice of these bulls are available for purchase by the high bidder. There are many times that the high bidder will purchase more than one (and sometimes all) of the bulls in the auction ring for the bid price. This option is available for those bidding through Superior Productions as well. Please be aware of this nuance and if you have any questions please contact one of the DeBruyckers for an explanation.

As in the past, if you are unable to attend our sale DeBruyckers are always available to help you in any way.
Should you intend on purchasing/bidding on any bulls via Superior please be sure and set up your Superior buyer number prior to sale day. You can do this by going to the Superior website at: or by calling 1-800-422-2117.

In your best interest and an effort to lessen confusion and prevent missed opportunities, we encourage you to view the bulls prior to sale day and to have an approximate value placed on the bulls you may be interested in.


The DeBruyckers have made preparations for you to bid and buy livestock through Superior Productions’ “Call or Click-To-Bid” service for those unable to attend in person on sale day.

To View the Auction...

1)The sale will be broadcast via satellite on Dish Network channel 231 and DirecTV channel 345.

*Please note that there is a short delay if you are watching the auction on television so call in two lots ahead of the lot you are interested in bidding on.

2)The sale will also be broadcast live on the internet at

*Your computer must have Flash Media Player installed to view the auction.

How to Place a Bid...

1)Turn in Bids Over the Phone.

To get started...

a)Simply go online to and click on the tab titled “Register for a Buyer Number”.

b)Select the registration form for Superior Productions and print the registration form, fill it out and fax it in to Superior Productions at (817) 378-3380 with a signature on it. You can also mail it in to the address provided on the form.

c)Upon receipt of this information Superior will call you with a buyer’s number and the bid line phone number that you will use on sale day to place bids over the phone.

Buyers will be contacted by DeBruyckers after the sale to settle payment and make shipping arrangements.

charolais bulls for sale

If you have any questions during the sale call...

Brett: 406.590.3214

Mark: 406.590.0355

Joe: 406.788.5821

Lloyd: 406.788.2971

©2010-2022 DeBruycker Charolais