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DeBruycker Charolais signs on as Sponsor for Discover Ranches

Tue 24 Feb, 2015

DeBruycker Charolais sponsors 1st ever Ranch Travel Series: Discover Ranches

Major cattle producer DeBruycker Charolais signs on as sponsor for Discover Outdoor Life's on-line travel series, Discover Ranches.

DeBruycker Charolais is known for being the single largest producers of purebred Charolais cattle. Now they can add "travel series sponsor" to their list.

It wasn't just a marketing decision. After seeing the team's passion to preserving and promoting ranch culture and heritage, the ranch decided they wanted to be a part of their mission.

Discover Ranches goes beyond mere entertainment; the series' underlying goal is to bring awareness to the vital ranch destinations that help protect and preserve the environment. Each episode takes the viewer to the heart of ranches and ranch vacations, exploring the stories behind the guardians of timeless landscapes, supporters of local communities, creators of once-in-a-lifetime experiences, producers of cattle, and cultivators of award-winning food.

About DeBruycker Charolais
DeBruycker cattle & bulls are efficient and grow fast, creating profitability. Through DeBruycker Charolais, breeders can purchase quality bulls, semen, females, and embryos to increase herd performance.

DeBruycker genetics receive feeder and customer respect and confidence through deep industry roots, years of experience, and proven feedlot and carcass data.
DeBruycker Charolais Genetics
• Proven Calving Ability
• Uniform in Size and Structure
• Bred for Growth and Performance
• Proven Feedlot Efficiency
• Proven Carcass Merit

DeBruycker Charolais Commercial

Discover Ranches
The ranches profiled for the first season are The Ranch at Rock Creek, The Hideout Lodge and Guest Ranch, Brush Creek Ranch, Rowse's 1+1 Ranch, Deep Canyon Guest Ranch, Red Horse Mountain Ranch, Averill's Flathead Lake Lodge, Devil's Thumb Resort and Spa, Chico Basin Ranch, and Texas Ranch Life.

Discover Outdoor Life is an on-line network dedicated to the outdoor enthusiast. It includes informative articles, user reviews, videos, and pictures, and of course its own series, ‘Discover Ranches’. Both efforts were created by long-time rancher and Top50 Ranches Business owner Jody Dahl, and television producer Kerry Lambert (Food Network, Discovery Channel, The Cooking Channel, PBS).

Additional sponsors include Alisal Guest Ranch & Resort, Top50 Ranches, Back in the Saddle, Ameripride, Ranch & Reata magazine, and Ubiquitas Design.

For more information:;,



DeBruycker Charolais is the largest producer of purebred Charolais cattle in the world, yet it still maintains the family values that it was founded upon three generations ago. With roots in the cattle industry since 1933 and purebred Charolais since 1963, DeBruycker Charolais provides top- quality Charolais bulls and heifers with genetics that meet the demands of both purebred and commercial producers. Founders, Lloyd and Jane DeBruycker began their legacy with a single Charolais bull. Today, Lloyd and Jane are nationally and internationally recognized as leaders in promoting the Charolais breed. After more than 40 years in the business, Lloyd and Jane are still directly involved in the operation. Of their seven children, four are directly involved.

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